Glossary

Plain-English definitions for every term used across the DANONEOS dashboards

Programme Lead
Marie Sanderson
Live
27 terms
across 8 categories
27 / 27 showing

Regulatory & classification

FSMP
Food for Special Medical Purposes. EU regulatory category covering medical nutrition products used under medical supervision, including hypoallergenic infant formulas.
WS4 Market Access
ACBS / Borderline Substance
UK route for FSMP listing. The Advisory Committee on Borderline Substances reviews medical foods for NHS prescribability; products appear in Part XV of the Drug Tariff.
WS4 Market Access
HTA
Health Technology Assessment. National bodies (NICE in UK, HAS in France, G-BA in Germany, AIFA in Italy) that evaluate clinical and economic value before listing.
WS4 Market Access
National list / Formulary
Country-level reimbursement list - LPPR (France), Lista (Italy), Nomenclator (Spain), GVS (Germany), Drug Tariff (UK).
WS4 Market Access

Reimbursement & procurement

Tender / Regional tender
Competitive procurement at national or regional level. Italy (regional), Spain (CCAA), Sweden (regions) and Poland (NFZ) run tender-driven access.
WS4 Market Access
Insurer-led
Reimbursement decided by statutory sickness funds or insurers rather than a central HTA list. Common in Germany (GKV) and the Netherlands.
WS4 Market Access
Reimbursement route
How a prescribed pack actually gets paid for - retail prescription, hospital supply, social security reimbursement, etc.
WS4 Market Access
Step-up protocol
Clinical and reimbursement requirement to trial eHF before AAF is funded. Heavily influences volume mix between Aptamil/Cow & Gate Pepti (eHF) and Neocate (AAF).
WS4 Market Access

Clinical

AAF / eHF
Amino Acid Formula and extensively Hydrolysed Formula. eHF is typically prescribed first-line for cow's milk protein allergy; AAF is escalated to when eHF fails or in severe cases.
WS3 EvidenceWS4 Market Access
CMPA
Cow's Milk Protein Allergy. Primary clinical indication for the Aptamil Pepti, Cow & Gate Pepti and Neocate ranges.
WS3 Evidence
Combined EHF + AR
Extensively Hydrolysed Formula with a built-in anti-reflux thickener (typically carob bean gum). Used for CMA infants with regurgitation, removing the need for an add-on thickener such as Carobel. Currently a category-of-one held by Novalac Allernova AR (United Pharmaceuticals); no equivalent SKU exists in Aptamil Pepti or Cow & Gate Pepti.
WS2 CompetitorsOverview

Scoring & confidence

Complexity (1-5)
Composite score of regulatory steps, payer fragmentation and tender intensity. 1 = single national pathway, 5 = highly fragmented regional access requiring per-region engagement.
WS4 Market Access
Confidence
VISFO analyst confidence in the documented pathway. High = primary-source verified. Moderate-High / Moderate = directionally correct, spot-check recommended. Low-Moderate = verify per region or SKU before action.
WS4 Market Access
Time-to-access
Estimated months from dossier submission to first reimbursed dispense in market. Includes HTA review, listing and any tender cycles.
WS4 Market Access
SKU coverage
Count of in-scope Danone SKUs across Aptamil, Neocate and Cow & Gate that map to the market's pathway. Drives commercial prioritisation.
WS4 Market Access

Commercial & pricing

Net price
Invoice price after contracted discounts, rebates and tender concessions. The true realised price per pack, distinct from list price.
WS1 Pricing
Price leakage
Erosion of net price vs benchmark, typically caused by over-discounting, off-contract sales or unmanaged tender concessions.
WS1 Pricing
Contract coverage
Share of in-market volume governed by an active commercial contract vs. spot / open-market purchases.
WS1 Pricing

Evidence & competitive

Evidence strength matrix
Scored view of clinical, health-economic and real-world evidence per SKU. Used to identify dossier gaps before HTA submission.
WS3 Evidence
Tender win-rate
Share of tenders won vs. participated in over the trailing 12 months, by market and competitor.
WS2 Competitors
SOV (Share of Voice)
Relative share of HCP-directed promotional activity (congress, digital, field) vs. tracked competitors.
WS2 Competitors

Programme

Stage-gate
Formal review point between programme phases. Phase 1 to Phase 2 transition requires evidence, pricing, competitive and access workstreams to clear defined readiness criteria.
Stage-Gate Review
Phase 1 / Phase 2
Phase 1: intelligence and baseline mapping across pricing, competitors, evidence and access. Phase 2: activation - pricing playbooks, dossier upgrades and market-access execution.
OverviewStage-Gate Review

Brands & SKUs

Aptamil Pepti
Danone extensively hydrolysed formula (eHF) range for CMPA. SKU prefix APT-PEP. First-line in step-up protocols.
WS1 PricingWS3 Evidence
Neocate
Danone amino acid formula (AAF) range via Nutricia. SKU prefix NEO-. Second-line where eHF fails or in severe / multi-allergy cases.
WS1 PricingWS3 Evidence
Cow & Gate Pepti
Danone eHF range positioned alongside Aptamil Pepti in the UK and selected EU markets. SKU prefix CG-.
WS1 Pricing
SKU id convention
APT- = Aptamil, NEO- = Neocate, CG- = Cow & Gate. Suffix encodes format and pack size, e.g. APT-PEP1-800 = Aptamil Pepti 1, 800 g tin.
WS1 PricingWS4 Market Access
Tip: hover any pill, KPI or column header on a workstream page for the same definition inline. Jump to WS4 Market Access or WS1 Pricing.